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Da Nang launched the tourist season in 2018 on April 27 at the Bien Dong Park in the city's Son Tra peninsula with a programme of more than 20 activities, aiming to lure and entertain visitors to the coastal city.

Prominent among the events will be a Kayak racing competition, a kite contest and pavilions introducing Da Nang tourism information, sea cuisines, tour services and performance of sea sports. Music performances will also be organised every night.

A painting contest themed sea and islands will be held for children, together with various other activities.

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The number of tourists to the central coastal city of Da Nang reached more than 355,500 on holidays between April 28 and May 1, a year-on-year surge of 14.2 percent.

Of the total, there were over 101,600 foreigners and 253,900 domestic holiday-makers, up 20.2 percent and 12 percent respectively from the same time last year.

The majority of foreign visitors were from the Republic of Korea, Japan and China. They came to the city via direct flights.

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FURAMA RESORT DEPLOYS DANANG’S CIVILISED BEHAVIOUR IN TOURISM ACTIVITIES

Furama Resort is deploying Danang's newly enforced civilized behaviour rules in an apparent bid to help maintain the city's reputation as a safe and friendly destination for both domestic and international tourists.

The Culinary Beach Resort Furama Danang has introduced these rules of behavior to all its employees. The set of rules are applied to three groups, including individuals and organizations working in the city's tourism sector; local residents; and domestic and international tourists. These code of conduct are expected to "make the relationship between the city and its tourists better," according to the Danang municipal tourism department.

Individuals and organizations working for and in the tourism industry must respect vacationers and treat them with a friendly attitude, according to the rules. They must always be ready to say "hello, sorry, please, thank you, goodbye and see you again," and be honest and assist to tourists at all levels. Local tourism service providers must not disturb holidaymakers, rip them off, or sell products with substandard quality or dubious origins to them.

Da Nang residents, meanwhile, must be respectful, helpful and enthusiastic when in contact with tourists, and not destroy the city's nature or tourist attractions, the code says. They are also required to avoid such misbehaviours as splitting, littering or urinating in public.

The city also calls for appropriate manners from its visitors. Those who visit Viet Nam's central hub must respect its culture, customs and traditions to avoid damaging the city's nature, public assets and tourism spots.

"The code of conduct is intended to build up a habit to have polite, friendly and cultured behaviours among the Da Nang tourism industry insiders," the tourism department said. "It will also help create a good impression and image of Da Nang."

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