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Danang industry eyes the potential of Hong Kong market in 2018, and aim to boost further actions for a sustainable development besides its recent strong markets of China and Korea.

Statistics by the Tourism Department showed that, for the first 6 months of 2018, 7,193 Hong Kong visitors arrived to Danang and witnessed a jump from 11,046 visitors in 2016 to 14,903 visitors in 2017. It is reported to increase 35% last year.

Mr. Johnny Li, Managing Director Gateway Group Limited in Hong Kong opined: "Danang has recently emerged as an attractive destination for foreign visitors. The recent Danang tourism presentation has helped Hong Kong travel agencies gain an in-depth look into luxurious accommodation services as well as the developing MICE market in Danang."

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Located along sections of Mai Hac De and Ly Nam De streets in Da Nang's Son Tra District, the Son Tra Night Market was officially opened to the public on Sunday evening. It daily operates from 6.00pm until midnight, and admission is free for all visitors.

The new night market features a total of 152 stalls selling food and drinks, souvenirs, fashionable clothes, bags, footwear, specialties, dried seafood, books, pictures and other commodities.

Speaking at the opening ceremony, the Chairwoman of the Son Tra District People's Committee, Mrs Tran Thi Thanh Tam, remarked that the purpose of the Son Tra Night Market was to to create a combined tourist and shopping space in the inner city, allowing visitors to comfortably shop, enjoy entertainment services and explore local cultural characteristics. This would help the city deal with the current lack of its own special tourism products.

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TripAdvisor reveals the top places to visit in 2015

A port city in Southeast Asia, once considered a provincial backwater, looks set to be one of the hot holiday locations for next year after being named TripAdvisor Travellers' Choice Destination on the Rise for 2015.

Da Nang, located on the eastern sea coast of Vietnam, topped the annual awards, which recognise the destinations that have seen the greatest increase in positive feedback and interest from users of the online review site.

In second place is Sihanoukville, Cambodia, while Limassol in Cyprus takes third position. Manaus in Brazil, which recently hosted the FIFA World Cup, and Ao Nang in Thailand, also made the top ten.

A key attraction of Da Nang is its value: an overnight stay in a hotel will cost you an average of £32 and a flight with one-stop comes out at as little as £542. Visitors flock to the regenerated Han riverfront with its spectacular bridges - illuminated at night - and gleaming hotels and restaurants.

James Kay, a TripAdvisor spokesperson, said the results showed visitors are increasingly attracted to Southeast Asia's less established tourist hotspots. "While this part of the world has been firmly pinned on the travel trail for some time, it's the region's lesser known destinations that are now rising up to rival the more established tourist hotspots."

The list is determined using an algorithm that measures the year-on-year increase in positive reviews placed by members of the public on the TripAdvisor website. Hotel and flight prices are based on averages sourced from TripAdvisor data.

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